Richard Burton, EDF Energy - Qepler Conferences & Summits

Richard Burton

Head of Innovation Projects, Blue Lab,
EDF Energy,
London, United Kingdom
Gas & Electricity Suppliers for Home & Business | EDF Energy

Richard has over 20 years experience from strategy, marketing and insight, to HR and business transformation in the energy and financial services industries. He has significant experience in Internet and digital developments over the past 16 years. He has held key roles in organisations of different sizes from multi-national blue chips to independent start-ups.

Richard started his career working in marketing & advertising agencies, planning campaigns and brand development for clients across European markets. He has been responsible for two start-ups, to establish an Amsterdam-based subsidiary of a marketing services group, and the set-up of an independent agency in London which he ran as joint MD for 5 years.

In 2000 Richard moved to client-side strategy as a consultant at Barclays to join a small team in creating a new business, Barclays Wealth, with responsibility for brand, digital and online developments. Then at NS&I Richard led a new team responsible for market planning, research and customer insight, initially as a consultant and then on a permanent contract.

Richard joined EDF Group in 2004, and has worked for EDF both in the UK and France. Initially setting up and running a strategy and market intelligence team, he has also led business change activities preparing for competition in the French energy market.

Richard's current role in development of the EDF Blue Lab Innovation Centre is focused on the design and testing of new business models, digital developments and integrating new technologies to create competitive advantage for EDF Energy.

Related Sessions:

Workplace Transformation
Summit 2018

  • 21-Jun-2018
  • Berlin, DE
  • Management
Day 1: Thursday 21, June 2018
CASE STUDY: Innovation and transformation for the benefit equally of the company performance and to employees and stakeholders.
  • Establishing an innovation hub to drive commercial and organisational transformation.
  • Setting the innovation roadmap.
  • Principles and actions to achieve the optimum interrelation between the working environment, IT tools and management cultures and practices.
  • Assessing the impacts of innovation on organisational performance and stakeholder perspectives.
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